Welcome to your Rich & Relaxed CEO era.

Scaling supported by systems, strategy, and demand.

Scaling supported by systems, strategy, and demand.

choose your path

I help women founders scale to six and seven figures using paid ads, systems, and energetics — so your business can grow without relying on you being “on” all the time.

I know this matters to you because you’re not here to build something that only works when you’re pushing. You want growth that’s steady, supported, and spacious — a business that holds you, not the other way around.

I’m Audrey — a business coach and ad strategist for women who want to scale to six and seven figures without their business relying entirely on their energy to grow.

Before coaching, I built my first company from $500 into a $28M product and lifestyle brand, reaching over 500,000 customers worldwide, and eventually exited it. I started in a tiny apartment in Montreal, driven by a vision to build something bigger than myself — a real movement.

That experience shaped everything I do now.

It showed me what predictable, scalable growth actually requires — and what I no longer wanted. I wasn’t interested in building businesses that grow through force, pressure, or constant output.

I chose a new way of scaling.

Now, I help women close the strategic gaps that quietly cap their growth and build businesses that don’t rely on constant posting, launching, or being “on” all the time.

I’ve generated $279K+ from a single ad funnel and one core offer, scaled past consistent $40K+ months, and I’m on track for $350K+ this year — all while working less and living more. I also support established leaders as a strategic partner as they scale to multi-six and seven figures.

What I’m known for is making growth feel grounded, simple, and inevitable.
No overcomplication. No bro-marketing. No businesses that only work when you’re pushing.

I mentor women who are ready to hold bigger numbers, bigger impact, and leadership that actually supports the life they want to live.

One that combines paid ads and real backend systems with energetics and capacity — so growth is supported, regulated, and sustainable.

You’re here because…

You’ve had high-cash months, real momentum, and people raving about your work.

And yet, your business still leans heavily on your presence — your energy, your visibility, how much you’re creating and putting out.

You’re ready for:

Demand that’s consistent
Sales that don’t depend on your mood or motivation

You want backend systems that let you lead, rest, create, and live —
while your business continues to expand.

How I help you scale

I’ve spent the last decade building, testing, and refining one thing:
growth that doesn’t depend on constant output.

I scaled my first business from $500 to $28M using paid ads as the backbone — not launches, not hustle, not being everywhere all the time.

Since then, I’ve developed a new way of scaling

One that combines:

Paid ads that create consistent demand
Backend systems that remove guesswork
Energetic capacity, so your business can grow without relying on your presence

I don’t look at ads in isolation.

I look at the full picture — your messaging, funnel, offers, buyer journey, and leadership — and close the gaps that quietly cap growth.

That’s why my clients don’t just hit spikes.
They build momentum that holds

CHOOSE YOUR PATH

Client Acquisition Mastery (CAM)

My hybrid program designed to help you implement this exact system in your business.

You’ll build your ad system, refine your messaging and funnel, and learn how to create demand you can rely on — with close support and guidance.

Best for founders who want to own the system long-term.

Apply for Client Acquisition Mastery

Apply Now

Done-For-You Ads (DFY)

My highest level of support.

I build and manage your ad system end-to-end — from tech setup to campaigns — so demand runs in the background while you lead, create, and live.

Best for founders who want leverage without managing the system themselves.

Get more info

If you want to deeply understand the strategy, structure, and mindset behind predictable growth — and implement it with support — this path is for you.

We build the backend together so your business stops relying on effort alone.

1:1 Mentorship / Done-With-You (DWY)

Learn more

Free resources (start here)

If you want to explore how ads and systems can support your business, I’ve created free trainings depending on where you’re at:

• For coaches & service providers — learn how to build consistent demand without posting nonstop
• For product-based businesses — learn how to scale sales with paid ads and systems

Access free trainings

Audrey Castonguay

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Rich & Relaxed

Product Biz Mini

A.B.A. Course

DFY Ads

DWY Ads

C.A.M. Program